School Counselor Salary in New Braunfels, TX: $59,608 (2026)
Quick Answer:A full-time school counselor in New Braunfels, TX earns a median $59,608/year (≈ $28.66/hour) in nominal terms for 2026 — projected from BLS OEWS 2025 (SOC 21-1012). Once you factor in New Braunfels's price level (4% below national, BEA RPP 96.0), that paycheck buys what $62,092 would nationally. Nominal pay sits 11.0% below the Texas state average.
Based on BLS state-level estimates · View source
In 2026, the school counselor salary in New Braunfels is projected to reach a median of $59,608, which represents a slight decline compared to the national median of $64,335. With a salary range spanning from $40,133 at the 10th percentile to $92,393 at the 90th percentile, compensation for this crucial role varies significantly within the local education sector. Based on 2025 BLS OEWS data, projected to 2026, these figures reflect adjustments for the local cost of living in New Braunfels, which is indexed at 96, indicating that the area is below the national average. This compensation context can signal the local market dynamics as the demand for counselors continues to grow, driven in part by post-COVID mental health initiatives.
About the New Braunfels Market
Salary estimated from Texas average ($66,000) adjusted for local cost of living.
Salary Breakdown
| Percentile | Annual | Hourly |
|---|---|---|
| Entry Level (P10) | $40,133 | $19.30 |
| Lower Range (P25) | $46,057 | $22.14 |
| Median (P50)(typical) | $59,608 | $28.66 |
| Upper Range (P75) | $76,299 | $36.69 |
| Top Earners (P90) | $92,393 | $44.42 |
Median Salary Position
7.35% below the national average
2026 Salary Percentile Distribution in New Braunfels
In New Braunfels, TX, the school counselor salary spread from the 10th to 90th percentile is $52,260 (2026 est.). At $59,608, the local median is 7.35% below the national median of $64,335.
Salary Calculator
At 40 hours/week in New Braunfels: You'd be in the lower-middle range
How New Braunfels School Counselor Pay Compares
New Braunfels median: $59,608/year (2026)
| Compared To | Median Salary | New Braunfels Pays |
|---|---|---|
| Texas Average | $66,976 | -11.00% less |
| National Average | $64,335 | -7.35% less |
School Counselors in New Braunfels, TX earn a median of $59,608 per year (2026 est.), which is 7.35% lower than the national median of $64,335 and 11.00% below the Texas state average of $66,976.
Cost-of-Living Adjusted Salary
New Braunfels has a cost of living 4.00% below the national average, meaning your salary goes further here.
Adjusted salary = nominal × (100 / CoL index). CoL index: 100 = national average.
New Braunfels, TX has a cost-of-living index of 96 (below the national average of 100). A school counselor earning $59,608 nominally has purchasing power equivalent to $62,092 in an average-cost city — an effective 4.17% boost.
Compare Purchasing Power
Select a city to see how your salary compares after cost of living
Select a city above to compare purchasing power
2019 BLS Actual
$51,792
2025 BLS Actual
$58,411
2026 Current Est.
$59,608
2019–2027 Growth
+17.5%
Salary Trajectory for School Counselors in New Braunfels (2019–2027)
2019–2025: actual BLS OEWS data for this metro area. 2026+: CAGR 2.05% projection.
| Year | Annual Salary | Status |
|---|---|---|
| 2019 | $51,792 | Actual |
| 2020 | $52,772 | Actual |
| 2021 | $54,942 | Actual |
| 2022 | $54,607 | Actual |
| 2023 | $56,032 | Actual |
| 2024 | $63,271 | Actual |
| 2025 | $58,411 | Actual |
| 2026(current) | $59,608 | Estimated |
| 2027 | $60,830 | Projected |
Based on 7 years of BLS OEWS data for the New Braunfels metropolitan area, the median school counselor salary grew 12.8% from $51,792 (2019) to $58,411 (2025). At a 2.05% compound annual growth rate, salaries are projected to reach $60,830 by 2027 — a total increase of $9,038 (17.45%) from 2019.
Note: Historical values (2019–2025) are actual BLS OEWS figures for the New Braunfels metropolitan area, sourced from annual Occupational Employment and Wage Statistics surveys. 2026–2026 figures are current estimates, and 2027 values are projections, calculated using a 2.05% CAGR derived from 7-year BLS historical data. Actual salaries may vary based on employer, experience, certifications, and local market conditions.
Salary by Experience Level
| Experience | Estimated Salary Range |
|---|---|
| 0-2 years (New Graduate) | $40,133 – $46,057 |
| 3-5 years (Mid Career) | $46,057 – $59,608 |
| 5+ years (Experienced) | $59,608 – $76,299 |
| 10+ years (Top Earner) | $76,299 – $92,393 |
SC, LSC salary ranges estimated from BLS percentile data. Individual school counselor compensation varies by employer, certifications, and specialization.
School Counselor Job Market in New Braunfels
Currently, there are 15 school counselors employed across New Braunfels public and private schools, evidencing a stable yet competitive job market. The relatively low cost of living means that the purchasing power in this region is generally favorable for educators. Among local employers, K-12 public school districts typically offer the most competitive pay, following a step-and-lane structure similar to that of teachers, which factors in education level and experience. Salary disparities may arise due to factors like advanced qualifications or extended contract options, such as summer programs. For school counselors seeking to maximize their pay in New Braunfels, pursuing additional certifications or engaging in additional roles such as department head or program leadership can prove beneficial amid evolving funding for mental health resources.
More salary data for New Braunfels, TX:
Frequently Asked Questions
How much do school counselors make in New Braunfels, TX in 2026?
Is New Braunfels, TX a good place to work as a school counselor?
Can school counselors make $100K in New Braunfels?
What is the cost-of-living adjusted school counselor salary in New Braunfels?
How much does a school counselor make per hour in New Braunfels?
Related Pages
Compare Salaries
Career Resources
Nearby Cities in Texas
Written by Maria Gonzalez, M.Ed.
Content Lead
Maria has over 10 years of experience in school counseling. She specializes in academic and emotional support for high school students. She works at a public high school in California.
Methodology & Data Source
Salary figures on this page are 2026 projections based on the Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) survey, May 2026 release. The BLS reported a median annual salary of $58,411 for school counselorsin the New Braunfels metropolitan area. A 2.05% compound annual growth rate (CAGR), calculated from 6-year national BLS wage trends, was applied to project current 2026 compensation. Percentile ranges (P10–P90) represent the full salary distribution across experience levels and practice settings in this market.
Data Sources & Methodology
Salary data for New Braunfels is estimated from official BLS state-level occupational wage data (2025), adjusted for regional cost-of-living differences using BEA RPP (Regional Price Parities).
2026 figures are projected from 2025 BLS data using a compound annual growth rate (CAGR) of 2.05%, derived from historical BLS wage trends for school counselors (SOC 21-1012).
Compiled and verified by Maria Gonzalez, M.Ed., a licensed school counselor with 10+ years of clinical experience. · View source data at BLS.gov