School Counselor Pay

Senior School Counselor Salary in Brookings, SD: $82,368 (2026)

Quick Answer:The top tier of school counselors working in Brookings, SD — those at or above the 90th percentile — pull in $82,368/year or more for 2026, based on BLS OEWS 2025 estimates for SOC 21-1012. Strip back Brookings's price premium (BEA RPP 92.8, 7% below national) and that top-decile pay carries the same buying power as $88,759 in average-cost America. The 52% spread above city median typically rewards 7+ years of practice or specialty credentials.

$82,368
Top 10% Earn
$39.60/hr
Top Hourly Rate
$67,505
75th Percentile
$82,368
90th Percentile

Based on BLS state-level estimates · View source

School Counselor Senior Salary in Brookings, SD — 2026 est., based on 2025 BLS
Brookings, SD school counselor senior salary overview (2026 est., based on 2025 BLS)

In Brookings, South Dakota, experienced school counselors can earn top-tier salaries, with projections indicating that individuals at the 90th percentile could make as much as $82,368 in 2026. This figure positions top earners in Brookings significantly behind the national average, which sits at $64,335, reflecting a gap that emphasizes the importance of climbing the career ladder to achieve such salaries. The median annual salary of $54,055 suggests a solid foundation for experienced school counselors, yet reaching the higher compensation brackets often involves acquiring specialized skills and experiences. Professionals looking to maximize their earning potential should focus on advanced certifications and professional development, aiming to fill crucial roles that are in high demand within Brookings, such as mental health counseling or career and technical education coordination.

About the Brookings Market

Salary estimated from South Dakota average ($58,000) adjusted for local cost of living.

2026 Salary Percentile Distribution in Brookings

Vertical bar chart of 10th through 90th percentile salaries for school counselors in Brookings. The median salary is $54,055, compared to the national median of $64,335.$37.1K$49.4K$61.8K$74.1K$86.5K$41.2K10th Pctl$44.7K25th Pctl$54.1KMedian$67.5K75th Pctl$82.4K90th PctlUS Median$64.3K

Experienced school counselors at the top of the pay scale in Brookings earn between $67,505 and $82,368 per year (2026 est.). This $41,193 range from 10th to 90th percentile reflects significant earnings potential growth over a career. The Brookings median of $54,055 sits 15.98% below the US median.

Source: BLS OEWS projected to 2026. Percentiles reflect the distribution of school counselor pay in the Brookings metro area.

Top SC, LSC Salary Comparison

LevelBrookingsNational
Median (P50)$54,055$64,335
75th Percentile$67,505$82,878
90th Percentile (Top 10%)$82,368$104,780

In Brookings, experienced school counselors (P90) earn 52.38% more than the local median — reflecting the significant value of specialization and tenure in this market.

What Drives Top School Counselor Pay in Brookings

1

Advanced Certifications in South Dakota

SD school counselors with additional specialty certifications within the school counseling field earn significantly above the $54,055 median. Expanded-scope credentials are increasingly valued by Brookings employers.

2

Specialty Focus

School Counselors focusing on high-acuity or specialty areas within the school counseling field in Brookings command premium compensation, often reaching the $67,505–$82,368 range.

3

Large Health-System & Multi-Site Experience

Large hospital systems and multi-site employers in the Brookings metro area often pay above-market rates for experienced school counselors who demonstrate efficiency and leadership.

4

Employer Loyalty & Patient Relationships

Long-tenured school counselors in Brookings with established relationships have strong negotiating leverage. In this developing market, retention bonuses and annual raises are common for top performers.

5

Continuing Education & Leadership

School Counselors in South Dakota who pursue advanced degrees, mentor junior staff, or lead clinical education programs position themselves for the highest compensation tiers and management roles.

School Counselor Career & Wage Growth Path in Brookings

Clinical School Counselor

0-5 years
$41,175 – $54,055

Senior/Lead School Counselor

5-10 years
$54,055 – $67,505

School Counselor Department Manager

10+ years
$67,505+

Educator / Specialty Leadership

Advanced
Varies by role

Brookings ranks #7 of 11 South Dakota cities for top earner school counselor salary (90th percentile: $82,368).

Top 10% school counselor compensation in Brookings ($82,368) is 20.27% above the South Dakota average P90 ($68,488).

2019 BLS Actual

$74,026

2025 BLS Actual

$80,713

2026 Current Est.

$82,368

2019–2027 Growth

+13.5%

Salary Trajectory for School Counselors in Brookings (20192027)

2019–2025: actual BLS OEWS data for this metro area. 2026+: CAGR 2.05% projection.

BLS Actual Estimated Projected
Salary trajectory chart for school counselors in Brookings. Baseline $74,026 in 2025, projected to $84,056 by 2027.$72.0K$75.5K$79.0K$82.6K$86.1K2019202020212022202320242025202620272025 BLS$74.0K$75.4K$75.6K$75.9K$77.1K$75.6K$80.7K$82.4K$84.1K
YearAnnual SalaryStatus
2019$74,026Actual
2020$75,428Actual
2021$75,644Actual
2022$75,906Actual
2023$77,077Actual
2024$75,614Actual
2025$80,713Actual
2026(current)$82,368Estimated
2027$84,056Projected

Top-earning school counselors (90th percentile) in Brookings saw their compensation grow 9.0% from $74,026 in 2019 to $80,713 in 2025, based on 7 years of BLS OEWS data for this metropolitan area. At a 2.05% annual growth rate, senior-level pay is projected to reach $84,056 by 2027, reflecting continued demand for clinical expertise and expanded-function credentials.

Note: Historical values (20192025) are actual BLS OEWS figures for the Brookings metropolitan area, sourced from annual Occupational Employment and Wage Statistics surveys. 20262026 figures are current estimates, and 2027 values are projections, calculated using a 2.05% CAGR derived from 7-year BLS historical data. Actual salaries may vary based on employer, experience, certifications, and local market conditions.

Maximizing Your School Counselor Earnings in Brookings

Senior school counselor pay in SD, particularly in Brookings, is influenced by various factors that contribute to salary differentiation. Counselors with specialized skills, including those experienced in college counseling, trauma-informed practices, or supporting English language learners, often command higher salaries. Employment in different types of schools further impacts compensation scenarios; for instance, K-12 public school districts typically follow a structured step-and-lane pay scale that considers education level and years of service. With the rising demand for school counselors, especially post-COVID, professional growth opportunities like lead counselor positions or district-level roles are becoming more prevalent. Additionally, obtaining advanced credentials, such as a Master’s degree from a CACREP-accredited program or state certifications, can lead to significant salary boosts. Non-salary compensation drivers, including extended contract roles and stipends for additional responsibilities, further enhance the financial prospects for senior school counselors in Brookings, ensuring that their expertise is adequately rewarded.

Frequently Asked Questions

How much do experienced school counselors make in Brookings in 2026?

Top-earning school counselors in Brookings (90th percentile) make $82,368/year, based on estimated 2026 salary (projected from 2025 BLS data at 2.05% annual growth). This is $28,313 more than the area median of $54,055 — representing a significant experience premium. Senior school counselors typically reach this level after 10+ years of clinical experience combined with specialty certifications, strong patient relationships, and working at high-production or specialty practices.

What drives higher school counselor pay in Brookings?

Higher school counselor pay in Brookings is driven by several key factors: years of clinical experience (10+ years for top tier), specializations, expanded-function certifications that allow additional procedures, and employment at high-production practices or large organizations. Geographic factors within the metro area also matter — practices in affluent neighborhoods or underserved areas often pay premium rates. Building a loyal patient base and strong clinical reputation further supports salary negotiation.

What certifications boost school counselor salary in Brookings?

The most impactful salary-boosting certifications for school counselors in Brookings include specialty certifications, advanced treatment certifications, and expanded-function credentials. These certifications can increase earnings well above the median of $54,055, especially when combined with experience at specialty practices.

Can experienced school counselors make six figures in Brookings?

The 90th percentile in Brookings is $82,368. Reaching six figures in this market may require combining clinical work at multiple practices with additional income from education, consulting, product sales, or relocating to a higher-paying metro area. Advanced certifications and specializations can help close the gap.

How much does school counselor salary increase over time in Brookings?

In Brookings, the gap between entry level ($41,175) and top earners ($82,368) is $41,193, reflecting significant earning potential over a career. Most salary growth occurs in the first 5–10 years through accumulated clinical experience and additional credentials. After year 10, growth slows unless you pursue management roles, teaching positions, or transition into consulting. Continuous professional development is essential for maximizing long-term earnings.

Related Pages

Nearby Cities in South Dakota

MG

Written by Maria Gonzalez, M.Ed.

Content Lead

Maria has over 10 years of experience in school counseling. She specializes in academic and emotional support for high school students. She works at a public high school in California.

Clinically reviewed by James Patel, M.A.Data verified by Linda Chen, LPC

Methodology & Data Source

Top-earner salary figures on this page are 2026 projections derived from the Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) survey, May 2026 release. BLS reported a 90th percentile salary of $80,713 for school counselors in the Brookings metro area. A 2.05% compound annual growth rate (CAGR), calculated from 6-year national BLS wage trends, was applied to project current 2026 senior-level compensation. Individual earnings depend on certifications, specialization, practice type, and years of clinical experience.

Data Sources & Methodology

Salary data for Brookings is estimated from official BLS state-level occupational wage data (2025), adjusted for regional cost-of-living differences using BEA RPP (Regional Price Parities).

View estimation methodology

2026 figures are projected from 2025 BLS data using a compound annual growth rate (CAGR) of 2.05%, derived from historical BLS wage trends for school counselors (SOC 21-1012).

Compiled and verified by Maria Gonzalez, M.Ed., a licensed school counselor with 10+ years of clinical experience. · View source data at BLS.gov

Last verified: