School Counselor Pay

San Francisco vs Santa Cruz: School Counselor Salary (2026)

Compare school counselor salaries between San Francisco, CA and Santa Cruz, CA. All figures are 2026 estimates projected from BLS 2025 data.

San Francisco, CA
$94,609
$45.48/hr
Santa Cruz, CA
$74,997
$36.05/hr

Side-by-Side Comparison

MetricSan Francisco, CASanta Cruz, CA
Median Salary$94,609$74,997
Hourly Rate$45.48$36.05
Entry Level (P10)$58,015$62,606
25th Percentile$69,936$74,997
75th Percentile$122,031$93,708
Top Earner (P90)$149,993$131,202
Total Employed5,270550
Side-by-side bar chart comparing San Francisco ($94,609) and Santa Cruz ($74,997) school counselor salaries.San FranciscoSanta CruzMedian Salary$94,609$74,997Entry Level (P10)$58,015$62,606Top Earner (P90)$149,993$131,202US Median $64,335

Verdict

San Francisco, CA offers better overall compensation for school counselors, winning 4 out of 4 metrics compared to Santa Cruz.

The salary gap between San Francisco and Santa Cruz is $19,612 (26.15%). San Francisco's median is +47.06% compared to the US national median of $64,335.

Salary Range Comparison

The full salary range (10th to 90th percentile) in San Francisco spans $91,978,Santa Cruz spans $68,596. San Francisco has a wider pay range, meaning more potential for high earners but also more variation.

San Francisco
P10 (Entry)$58,015
P25$69,936
Median$94,609
P75$122,031
P90 (Top)$149,993
Santa Cruz
P10 (Entry)$62,606
P25$74,997
Median$74,997
P75$93,708
P90 (Top)$131,202

Cost-of-Living Adjusted Comparison

After cost-of-living adjustment, San Francisco ($81,832 effective) pays 19.91% more than Santa Cruz ($68,244 effective).

San Francisco
Nominal: $94,609
CoL Index: 115.613
Adjusted: $81,832
Santa Cruz
Nominal: $74,997
CoL Index: 109.896
Adjusted: $68,244

Cost-of-living adjustment: salary × (100 / CoL index). Index of 100 = national average.

Which City Is Right for You?

Choose San Francisco if…

  • Higher median salary ($94,609/year)
  • Better top-earner potential ($149,993)
  • Larger job market (5,270 employed)
  • Better purchasing power (CoL-adjusted: $81,832)
  • You prefer the California area and lifestyle

Choose Santa Cruz if…

  • You prefer the California area and lifestyle

Historical Salary Growth Comparison

Based on BLS OEWS metropolitan area data, school counselor salaries in San Francisco grew 26.3% from 2019 to 2025, compared to 6.5% growth in Santa Cruz over the same period.

San Francisco, CA

+26.3%

$73,410 (2019) → $92,708 (2025)

Santa Cruz, CA

+6.5%

$69,010 (2019) → $73,490 (2025)

View Full Salary Data

Frequently Asked Questions

Which city pays school counselors more: San Francisco or Santa Cruz?

San Francisco has a higher median school counselor salary at $94,609/year, compared to Santa Cruz at $74,997/year — a difference of $19,612 (26.15%).

What is the hourly rate difference between San Francisco and Santa Cruz?

San Francisco school counselors earn $45.48/hr while Santa Cruz hygienists earn $36.05/hr (2026 est.).

Should I relocate from San Francisco to Santa Cruz as a school counselor?

Consider more than just salary when comparing San Francisco and Santa Cruz. Factor in cost of living (CoL-adjusted: San Francisco = $81,832, Santa Cruz = $68,244), job availability (5,270 vs 550 employed), commute, and career growth potential.

What do entry-level school counselors earn in San Francisco vs Santa Cruz?

Entry-level (10th percentile) school counselors earn $58,015 in San Francisco and $62,606 in Santa Cruz. The Santa Cruz area offers higher starting salaries.

Related Comparisons

MG

Written by Maria Gonzalez, M.Ed.

Content Lead

Maria has over 10 years of experience in school counseling. She specializes in academic and emotional support for high school students. She works at a public high school in California.

Clinically reviewed by James Patel, M.A.Data verified by Linda Chen, LPC

Methodology & Data Source

All salary figures are 2026 projections based on BLS OEWS May 2025 data. A 2.05% CAGR (derived from 6-year national BLS trends) was applied to estimate current compensation. Cost-of-living adjustments use BEA Regional Price Parity data. Actual salaries vary by employer, certifications, and experience.

Data Sources & Methodology

Source: BLS, OEWS , released .

Compiled and verified by Maria Gonzalez, M.Ed., a licensed school counselor with 10+ years of clinical experience. · View source data at BLS.gov