School Counselor Pay

Dallas vs San Marcos: School Counselor Salary (2026)

Compare school counselor salaries between Dallas, TX and San Marcos, TX. All figures are 2026 estimates projected from BLS 2025 data.

Dallas, TX
$76,386
$36.73/hr
San Marcos, TX
$63,012
$30.30/hr

Side-by-Side Comparison

MetricDallas, TXSan Marcos, TX
Median Salary$76,386$63,012
Hourly Rate$36.73$30.30
Entry Level (P10)$46,344$43,901
25th Percentile$56,735$49,793
75th Percentile$88,718$80,444
Top Earner (P90)$105,199$97,668
Total Employed7,98013
Side-by-side bar chart comparing Dallas ($76,386) and San Marcos ($63,012) school counselor salaries.DallasSan MarcosMedian Salary$76,386$63,012Entry Level (P10)$46,344$43,901Top Earner (P90)$105,199$97,668US Median $64,335

Verdict

Dallas, TX offers better overall compensation for school counselors, winning 4 out of 4 metrics compared to San Marcos.

The salary gap between Dallas and San Marcos is $13,374 (21.22%). Dallas's median is +18.73% compared to the US national median of $64,335.

Salary Range Comparison

The full salary range (10th to 90th percentile) in Dallas spans $58,855,San Marcos spans $53,767. Dallas has a wider pay range, meaning more potential for high earners but also more variation.

Dallas
P10 (Entry)$46,344
P25$56,735
Median$76,386
P75$88,718
P90 (Top)$105,199
San Marcos
P10 (Entry)$43,901
P25$49,793
Median$63,012
P75$80,444
P90 (Top)$97,668

Cost-of-Living Adjusted Comparison

After cost-of-living adjustment, Dallas ($74,096 effective) pays 12.89% more than San Marcos ($65,638 effective).

Dallas
Nominal: $76,386
CoL Index: 103.09
Adjusted: $74,096
San Marcos
Nominal: $63,012
CoL Index: 96
Adjusted: $65,638

Cost-of-living adjustment: salary × (100 / CoL index). Index of 100 = national average.

Which City Is Right for You?

Choose Dallas if…

  • Higher median salary ($76,386/year)
  • Better top-earner potential ($105,199)
  • Larger job market (7,980 employed)
  • Better purchasing power (CoL-adjusted: $74,096)
  • You prefer the Texas area and lifestyle

Choose San Marcos if…

  • You prefer the Texas area and lifestyle

Historical Salary Growth Comparison

Based on BLS OEWS metropolitan area data, school counselor salaries in Dallas grew 13.1% from 2019 to 2025, compared to -3.8% growth in San Marcos over the same period.

Dallas, TX

+13.1%

$66,170 (2019) → $74,852 (2025)

San Marcos, TX

+-3.8%

$64,189 (2024) → $61,746 (2025)

View Full Salary Data

Frequently Asked Questions

Which city pays school counselors more: Dallas or San Marcos?

Dallas has a higher median school counselor salary at $76,386/year, compared to San Marcos at $63,012/year — a difference of $13,374 (21.22%).

What is the hourly rate difference between Dallas and San Marcos?

Dallas school counselors earn $36.73/hr while San Marcos hygienists earn $30.30/hr (2026 est.).

Should I relocate from Dallas to San Marcos as a school counselor?

Consider more than just salary when comparing Dallas and San Marcos. Factor in cost of living (CoL-adjusted: Dallas = $74,096, San Marcos = $65,638), job availability (7,980 vs 13 employed), commute, and career growth potential.

What do entry-level school counselors earn in Dallas vs San Marcos?

Entry-level (10th percentile) school counselors earn $46,344 in Dallas and $43,901 in San Marcos. The Dallas area offers higher starting salaries.

Related Comparisons

MG

Written by Maria Gonzalez, M.Ed.

Content Lead

Maria has over 10 years of experience in school counseling. She specializes in academic and emotional support for high school students. She works at a public high school in California.

Clinically reviewed by James Patel, M.A.Data verified by Linda Chen, LPC

Methodology & Data Source

All salary figures are 2026 projections based on BLS OEWS May 2025 data. A 2.05% CAGR (derived from 6-year national BLS trends) was applied to estimate current compensation. Cost-of-living adjustments use BEA Regional Price Parity data. Actual salaries vary by employer, certifications, and experience.

Data Sources & Methodology

Source: BLS, OEWS , released .

Compiled and verified by Maria Gonzalez, M.Ed., a licensed school counselor with 10+ years of clinical experience. · View source data at BLS.gov